Page 156 - 360.revista de Alta Velocidad - Nº 6

Beckerich, Christophe. Benoit, Sylvie. Delaplace, Marie.

Table 7. Number‐one location factor self‐reported by firms, by type of location

Location Bezannes Clairmarais
factor
Endogenous creation Exogenous creation External relocation Internal relocation Total Bezannes Endogenous creation Exogenous creation External relocation Internal relocation Total Clair‐ marais Overall total

Frequency (%)

Lack of
competition 7.69% 4.00% 1.72%
Accessibility 30.77% 100.00% 14.29% 24.00% 10.34%
Proximity to
highways 11.76% 6.06% 3.45%
Proximity of
citycentre 5.88% 50.00% 6.06% 3.45%
Available land 25.00% 4.00% 1.72%
Rail station 5.88% 10.00% 6.06% 3.45%
Image of
Reims 7.69% 4.00% 5.88% 3.03% 3.45%
Image of the
district 7.69% 14.29% 8.00% 11.76% 25.00% 9.09% 8.62%
Location 7.69% 4.00% 1.72%
Office
availability 14.29% 4.00% 11.76% 30.00% 15.15% 10.34%
Rent costs 25.00% 20.00% 9.09% 5.17%
Car parking 25.00% 28.57% 12.00% 5.17%
Proximity of
clients 23.08% 12.00% 17.65% 50.00% 30.00% 21.21% 17.24%
Proximity of
services 5.88% 25.00% 6.06% 3.45%
Proximity of
head offices 10.00% 3.03% 1.72%
Business
takeover 5.88% 3.03% 1.72%
Company
strategy 7.69% 4.00% 1.72%
HSR 25.00% 28.57% 12.00% 17.65% 25.00% 12.12% 12.07%
Visibility 7.69% 25.00% 8.00% 3.45%
Total 100 % 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Source: authors’ own work.
In Bezannes, in the case of exogenous relocations, firms are seeking available land, car parking, HSR,
and visibility (25% for each). In the case of exogenous creations, accessibility is always sought‐after.
Stakeholders are looking for traditional location factors (land, accessibility, etc.), and HSR is one key
element of accessibility among others.
Local firms (whether creations or relocations) report much more heterogeneous factors. New firms are
looking for accessibility (30.8%) and proximity to clients (23.1%); 28.6% of firms (internal relocations)
are looking for free car parking and the HSR service. Some local firms therefore seem to use the HSR
13
service in their work‐related travel. Before the availability of HSR, employees and managers would
travel to Paris by car.
In Clairmarais, the opposite was recorded. HSR is especially important for endogenous creations
(17.65%, on an equal footing with proximity to clients) and exogenous creations (25%, on an

13 Many firms that are themselves located around the central station are moving out to areas around the peripheral station, where parking is free.

154 360.revista de alta velocidad